Localisation Services in the UK
Websites, Apps, Software & Marketing Content

Translation is the words. Localisation is everything else that has to change for the content to work in another market – date and number formats, currencies, addresses and phone formats, units, imagery, legal wording, and the layout when the new language runs longer or reads right to left. A translated site reads correctly; a localised site behaves as though it had been built for that market.

Yes, at level 2 and above. We import the content through the CMS, set up the language switcher and the admin-side language management, and translate the URLs and metadata with it. If you would rather your own developer did that part, take level 1 and we deliver files in whatever format your build expects.

Yes – Arabic, Hebrew, Urdu and Farsi among them. It is a layout job as much as a language one: the interface has to mirror rather than the text simply reverse, and mixed content such as Latin brand names and digits inside a right-to-left sentence needs handling. That work sits in level 3.

That is what the internationalisation step is for. Translated URLs, page titles, meta descriptions and alt text, hreflang tags so search engines serve the right version in the right country, and keyword research done in the target language – because the literal translation of a keyword is very often not the term people actually search for.

Not as the product. Our platform holds a translation memory and a glossary, which is why a phrase you have already paid to translate is not charged for twice and why terminology stays consistent. But the translating is done by an accredited human linguist and checked by a second one, and we do not ship raw machine output and call it a translation.

Yes, and it is often the sensible way to start: the pages that carry the traffic and the checkout first, the rest afterwards. The translation memory built on the first pass makes the second one cheaper.

XLIFF, .po and .pot, JSON, XML, CSV and Excel exports, Word and InDesign, iOS .strings and Android XML, and direct CMS exports. If you have something else, send a sample and we will confirm before you commit.

You send what changed and it is priced on that, not on the whole site again. The translation memory means the unchanged text is not re-quoted, and the same linguists come back to it so the tone does not shift.

You do, outright, on delivery – including the glossary and the translation memory built for your project. Everything you send us is handled confidentially under UK GDPR, and we will sign your NDA if you have one.

It follows the word count and the level. A brochure site at level 1 is usually a matter of days; a large shop with import and design integration is planned in weeks. We run up to 11,000 words a day across a team working from one shared terminology base, and you get a date with the quote rather than after you have paid.

Yes, and it is cheaper than doing them one after another – the scoping, glossary and template work is done once and shared across the languages. Tell us every market you are planning for, even the ones that are a year away, and we will structure the first build so the later ones drop into it.

Both, and they are priced the same way. Translating existing marketing copy word for word rarely works – humour, idiom and cultural references do not survive it – so for campaign material we usually rewrite for the target market from the same brief, which the trade calls transcreation. Tell us which you want and we will say which we think the piece needs.

Journalists, marketers and SEO specialists who work in your field, not general translators writing outside their trade. Every piece is then read by a second person before it reaches you.

Not to produce what you pay for. The writing is done by a person and edited by a person, and originality is verified before delivery. Content assembled by a machine from whatever is already ranking is exactly the kind of copy this service exists to replace.

For 25 days after delivery the copy is guaranteed original and free of spelling, grammatical and typographical errors. If any of that turns out not to hold we correct it free of charge, same day or next day.

Per word, on the finished piece, with industry research, keyword research and copy editing already inside that rate. Projects over 4,000 words are priced down. You get an itemised written quote before anything is commissioned.

Yes. Send the guidelines if you have them; if you do not, we work from what is already published and agree the two or three things the copy has to land before writing starts.

Keyword research comes before the writing rather than after it, so the terms shape the headings and the structure instead of being sprinkled over a finished draft. Every project also gets free research on the ten most trending keywords in its field.

As many as the piece needs. Iterations, corrections and editing are free of charge, same day or next day – that applies to content exactly as it does to translation.

You do, outright, on delivery, including the research that went into it. Everything you share with us is handled confidentially under UK GDPR and we will sign your NDA if you have one.

Yes, in any of the 76 languages we work in. The research and the messaging are done once and carried across the languages, which is both cheaper and more consistent than commissioning each market separately.

A blog post or a set of product descriptions is usually a matter of days; a full site or a campaign is planned around the research phase. You get a delivery date with the quote, before you commit to anything.